One of the most anticipated conferences for the retail is set to take place in Malaysia this September, bringing together the biggest names and boldest ideas in the industry.
Retail Summit Asia 2025, organized by EasyStore, will gather more than 500 retailers, entrepreneurs, and industry leaders at M World Hotel, Malaysia, on September 25 to uncover how customer experience is rapidly becoming the ultimate weapon for survival and growth in today’s fiercely competitive market.
At a time when shoppers demand seamless, personalized journeys across both online and offline channels, the summit promises to deliver strategies that can transform fleeting transactions into loyal, lifelong relationships.
Featuring Prominent Speakers and Brands
The one-day event puts customer experience, AI collaboration, and unified commerce at the center of discussions, giving SMEs the tools they need to close 2025 on a strong note and prepare for success in 2026.
“SMEs are the backbone of Malaysian retail, and they deserve practical strategies they can act on immediately. This summit with customer experience as the core agenda is designed to provide business owners with insights they can use to close the year strong and get ahead in 2026”, mentioned Frost Chen, CEO of EasyStore.
The program will feature compelling case studies such as Jobbie’s entrepreneurial journey and Bookcafe’s mission, along with a fireside chat on “The Jellycat Effect” exploring how collectibles inspire lifelong loyalty. Panels will dive into turning customer experience into powerful marketing, empowering customers as co-creators, and adopting retail technologies that actually deliver results for SMEs.
Speakers from Claire Organics, NOSE, Oriental Kopi, Fortesys, GoFluence, and BrandGeeks will share how they build strong communities, scalable infrastructure, and seamless omnichannel experiences.
The focus will be on actionable tactics such as boosting customer retention through loyalty programs, driving repeat purchases with memberships, and enhancing customer touchpoints across ecommerce and brick-and-mortar stores.
The summit will also spotlight how AI-powered solutions are becoming essential to retail growth, from smarter marketing tools to enhanced inventory management, offering SMEs the competitive edge needed to scale and differentiate.
Continuing 2024's Overwhelming Response
Backed by Fiuu as Marquee Partner and Alliance Bank, Ninja Van, SUNMI, and TP-Link as Strategic Partners, the event represents a united effort by Malaysia’s retail ecosystem to drive smarter growth, innovation, and resilience heading into the new year.
Last year’s inaugural summit drew overwhelming praise, with 97% of attendees eager to return, underscoring its impact as a must-attend event for the industry.
Individuals keen on participating in the conference can now register via the official website here.
Alfred Lee
